Oh Hey!
Check out why Debs started STOKEDNZ
LIFE IS SHORT. DO COOL SHIT!
Whatever that means to you. It doesn't have to mean climbing Everest.
Sometimes it's a cold swim before work. Taking the kids camping. An epic hike. Living in a van. A weekend away with your mates. Or finally saying yes to that trip you've been putting off.
We make practical gear that helps you get out there a little more often.
Ethically made. Built to last. Designed in New Zealand.
THAT TIME I HAD A BRAIN INJURY...
Hey mates, I'm the founder, designer, CEO / all of the things STOKEDNZ. In 2015 I had a wee accident / brain injury that made me realise just how precious life is. That if I didn't get a tomorrow, was I, today, really doing something that made my heart sing?
Long story short, I wasn't!
I am happiest in nature, mountain biking, surfing, hiking etc and during my recovery this was the thing I missed the most. Often before / after a mountain bike ride, waterski or visit to the hot pools, I need to get changed and / or dry. I was so sick of my towel falling down while trying to get changed in between car doors. So once I was fully recovered (2 years later), with some naivety, a whole lot of dreaming and some bloody hard work, I launched STOKEDNZ....
Every product we have gone on to create has been made with all of your EPIC feedback, and a certain demographic in mind: you and me.
Long story short, I wasn't!
I am happiest in nature, mountain biking, surfing, hiking etc and during my recovery this was the thing I missed the most. Often before / after a mountain bike ride, waterski or visit to the hot pools, I need to get changed and / or dry. I was so sick of my towel falling down while trying to get changed in between car doors. So once I was fully recovered (2 years later), with some naivety, a whole lot of dreaming and some bloody hard work, I launched STOKEDNZ....
Every product we have gone on to create has been made with all of your EPIC feedback, and a certain demographic in mind: you and me.
ETHICS
While I initially made the first Towelies in my spare room as the company grew (much faster than I anticipated), I no longer had time. So I flew to Turkey and meet with a bunch of people.
There were two families that I loved and we have been working with them ever since. I've hugged them, drunk numerous cups of tea and taken them many kiwi gifts to say thanks.
We now work with 3 families in Turkey and try to visit them annually.
Fair pay throughout the supply chain is our jam!
There were two families that I loved and we have been working with them ever since. I've hugged them, drunk numerous cups of tea and taken them many kiwi gifts to say thanks.
We now work with 3 families in Turkey and try to visit them annually.
Fair pay throughout the supply chain is our jam!
OTHER REASONS TO CHOOSE US:
- We've had customer shop with us 50+ times!
- We've raised over $50k+ for Breast Cancer Foundation NZ *& still going*
- Used by Olympians *true story... they were seen at Paris in the velodrome)
- Thousands of five-star reviews.
- Used at Scott Base Antarctica in the barracks because they're super handy for changing under.
- We ship worldwide.
WHY EVERYTHING HAS A NAME
Every Towelie, towel and blanket is named after a person or place that inspires us.
Sometimes it's someone doing incredible things. Sometimes it's someone making the world a little kinder. Sometimes it's simply a place that reminds us to get outside and explore.
It's our way of celebrating the good humans and beautiful places that make life a little more epic.
Because if you're going to own something for years, we reckon it deserves a story.
Sometimes it's someone doing incredible things. Sometimes it's someone making the world a little kinder. Sometimes it's simply a place that reminds us to get outside and explore.
It's our way of celebrating the good humans and beautiful places that make life a little more epic.
Because if you're going to own something for years, we reckon it deserves a story.
PLANET LOVE
While we're not perfect, we give a shit about the planet we are lucky enough to call home! (and we're working on it).
- We ship orders using recycled satchels.
- We don't individually wrap towelies in plastic. Instead we use one large bag inside a cardboard box and we reuse
both of these items over & over again.
- On the very rare occasion that an item does not meet our quality control we put it on sale as "not quite perfect".
- We also keep all off cut fabric and make "eclectic towelies", hair wraps, wet bags etc.
STOKEDNZ uses 100% Turkish Cotton. We love cotton because it is a natural fibre and at the end of it's life, you can literally chuck it in your compost and grow new stuff. (It also doesn't leave a million microplastics everywhere with every wash).
- We use vegetable dyes and all of our fabric meets the Oeko-Tex Certification.
Our packaging is made out of recycled paper and printed with soy based inks.
- We ship orders using recycled satchels.
- We don't individually wrap towelies in plastic. Instead we use one large bag inside a cardboard box and we reuse
both of these items over & over again.
- On the very rare occasion that an item does not meet our quality control we put it on sale as "not quite perfect".
- We also keep all off cut fabric and make "eclectic towelies", hair wraps, wet bags etc.
STOKEDNZ uses 100% Turkish Cotton. We love cotton because it is a natural fibre and at the end of it's life, you can literally chuck it in your compost and grow new stuff. (It also doesn't leave a million microplastics everywhere with every wash).
- We use vegetable dyes and all of our fabric meets the Oeko-Tex Certification.
Our packaging is made out of recycled paper and printed with soy based inks.
DEB'S FAVOURITES!
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